Avid Pro Tools Carbon Audio Interface Is a Dead End

With competition in the studio recording and particularly in the music production market segments heating up while computer interfaces and network technologies continue to evolve at a fast pace, Avid finds itself increasingly in a hot spot. The industry standard Pro Tools software is facing aggressive competition from all directions, while Avid's hardware days are now long gone. The company needed to do something for the project/small studio market, which they are loosing fast, and so they launched Pro Tools Carbon, a new audio interface.

Avid announced the availability of the Pro Tools MTRX SPQ Speaker Processing Card for speaker calibration and bass management. Built for the Pro Tools MTRX audio interface, the SPQ speaker processing option card enables complete control of monitoring systems and enables users to fine tune their mixing environment for a consistent experience across mono, stereo and immersive formats. The card offers precise control to manage bass and EQ monitors, and cue signals for the most challenging music and audio post-production projects.

The new Pro Tools | S3 desktop control surface is a great middle level mixing solution, leveraging the same design of the S3 Live, including a 4x6 AVB Core Audio interface, for small project studios or on-the-go music and post mixing. During the 137th AES convention, Avid also announced new Pro Tools 11 licensing incentives, by providing access to future cloud features and software upgrades through March 2016.