Immersive Music Streaming: A Fistful of Nothing?

On Tuesday, October 15, in New York, Sony, together with four music streaming services and an important number of music industry partners promoted a press event to announce the new 360 Reality Audio music ecosystem. This follows the presentations made early at CES 2019 and a repeat of the demonstrations at IFA 2019 in Berlin. At this event, Sony announced the upcoming commercial availability of 360 Reality Audio, an immersive audio experience utilizing object-based spatial audio technology.

With the trend towards multi-room audio at home evolving towards wireless solutions, Sony continues to expand its range with complete systems to address also multichannel entertainment for the living room with its slim, compact HT-RT5 Sound Bar with wireless rear speakers and subwoofer. The new Sony HT-RT5 system combines also support for streaming audio and direct connection of high-resolution audio via HDMI.

Futuresource Consulting hosted its Audio Renaissance event in London on 23 October featuring prominent industry executives to explore the future landscape. “The Audio Renaissance: Market Dynamics in the New Audio Age” conference explored the business opportunities within music and audio, the services, hardware and content that will shape the future landscape.