Music streaming services are on the rise: a good thing?
Spotify announced that it has reached 10 million paying subscribers. The market is suspended on the rumors of a speculated Apple $3.2 billion offer to buy Beats Electronics because of its music streaming service Beats Music. Digital music downloads (mainly iTunes) are not growing. Record labels are starting to bet everything on streaming. Meanwhile, it seems the whole music industry is still learning how to deal with the subscription business.