Panasonic offers Wireless Sound with Launch of aptX Enabled TVs

July 10 2014, 15:59
CSR announced that its aptX audio codec has been chosen by Panasonic to be integrated into several products in its Viera digital TV range. The technology will enable consumers to stream music wirelessly, using Bluetooth, from their TVs to speakers or soundbars, while still achieving CD-like audio quality.
 
Panasonic is one of the first manufacturers to launch digital televisions with integrated aptX . Adoption of the aptX technology continues to rapidly grow with more than 250 manufacturers now using aptX in a diverse range of products including smartphones, tablets, automotive infotainment systems, headphones, speakers, and soundbars.
 
In addition to digital TVs, Panasonic already supports aptX across a range of its wireless audio devices such as the Panasonic SC-NA30/SC-NA10 Wireless Speaker System and the Panasonic SC-HTB880 Home Theater Audio System.

“Panasonic exemplifies how high-end brands are adopting aptX to deliver the highest quality Bluetooth audio in both source devices and accessories,” says Anthony Murray, Senior Vice President, Business Group at CSR. “Consumers want to enjoy a rich wireless audio listening experience wherever they are and whatever device they’re listening through. Brands are recognizing this, which is why aptX continues to be integrated into new types of devices.”

To fit within the Bluetooth “pipe” and transmit wirelessly, audio needs to use a bit rate reduction technique. aptX audio technology ensures CD-quality audio over a Bluetooth connection. It replicates the entire frequency of the audio, reproducing pure sound and ensuring that users hear everything as the artist intended.
www.panasonic.com
www.aptx.com
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