All items tagged with content creation (64)

Røde Announces Interview Pro Handheld Microphone, Phone Cage and Magnetic Mount at NAB 2024

April 16, 2024 by audioXpress Staff

Røde Announces Interview Pro Handheld Microphone, Phone Cage and Magnetic Mount at NAB 2024

Røde has announced three brand-new products at the 2024 NAB Show in Las Vegas, directly appealing to mobile content creators and reporters. The Interview PRO is a broadcast-quality wireless handheld microphone for use with Røde wireless systems. The other two new products are premium smartphone filmmaking accessories, the Phone Cage and Magnetic Mount, which join Røde’s growing range of solutions for today’s content creators.

Shure MV7+ Hybrid XLR/USB-C Microphone Expands Recording and Streaming Options

April 10, 2024 by Joao Martins

Shure MV7+ Hybrid XLR/USB-C Microphone Expands Recording and Streaming Options

Once again Shure is leveraging its own well-established microphone portfolio to create a new product that meets the expectations and requirements of modern content production. The new Shure MV7+ dynamic microphone is a hybrid XLR/USB-C design that features a built-in MOTIV Mix Interface, simplifying all podcasting and live streaming applications without compromises on audio quality. An established Shure dynamic microphone capsule is enhanced by the latest DSP embedded power and control software.

Avid Appoints Wellford Dillard as Chief Executive Officer

April 2, 2024 by audioXpress Staff

Avid Appoints Wellford Dillard as Chief Executive Officer

Avid announced that it has appointed Wellford Dillard as the organization's next Chief Executive Officer (CEO). Wellford succeeds Jeff Rosica, who is staying with the company in an advisory capacity to ensure a smooth and successful transition. The appointment follows the company's acquisition by an affiliate of private equity partner STG, concluded on November 7, 2023. Avid is now operating as a privately-held company, headquartered in Burlington, Massachusetts.

Creator Economy Takes Center Stage at NAB Show 2024

February 15, 2024 by Joao Martins

Creator Economy Takes Center Stage at NAB Show 2024

Every year, the NAB Show in Las Vegas is the preeminent conference and exhibition driving the evolution of broadcast, media and entertainment. Held this year from April 13 to 17,(Exhibits April 14-17), the 2024 edition will display even more the growth in the content creation economy, with the show spanning from podcasting and radio, all the way to the most sophisticated digital content production for feature films and live sports events.

Mackie Introduces MobileMix USB-Powerable Mixer

January 17, 2024 by audioXpress Staff

Mackie Introduces MobileMix USB-Powerable Mixer

In the incredible mix of new product announcements unleashed before the company's presence at NAMM 2024, the new Mackie MobileMix revitalizes an interesting category in portable live production and content creation. The Mackie MobileMix is a fully featured small audio mixer designed to work with tablets and smartphone in live sound, video production, and streaming setups.

Røde Announces Dual Transmitter Version of the Wireless ME

January 17, 2024 by audioXpress Staff

Røde Announces Dual Transmitter Version of the Wireless ME

Røde has announced a dual transmitter version of the Wireless ME, the grab-and-go, entry level wireless mic for content creators. This announcement expands the possibilities of the original Wireless ME system launched in 2023 together with a free iOS video app. The ultra-compact wireless microphone system shares the same form factor of the Wireless GO and GO II, creating a simpler to use option with less features, while adding automatic gain control and a mic on the receiver.

Creative Live! Audio A3 USB-C High-Resolution Audio Interface

October 17, 2023 by audioXpress Staff

Creative Live! Audio A3 USB-C High-Resolution Audio Interface

Creative Technology announced the release of the Creative Live! Audio A3, a new simplified USB audio interface designed for the needs of content creators and streamers, with a direct appeal to music enthusiasts. Featuring high-resolution 24-bit/96kHz recording and playback, versatile I/O connectivity, onboard level controls, and zero-latency direct monitoring, the Creative Live! Audio A3 is a well-designed solution, in the best tradition of the Sound Blaster company.

September 21, 2023 by audioXpress Staff

Avid Expands Pro Tools Workflows with Pro Tools Sketch

Following a presentation at IBC 2023, in Amsterdam, where Avid previewed some breakthrough technologies coming soon to Pro Tools, including a new workflow for mixing Dolby Atmos content, the company announced Pro Tools Sketch, a new expansion for creators. The new Pro Tools Sketch is a clip-based creation tool that expands the desktop software features, enabling musicians to quickly capture new ideas and experiment with arrangements anywhere.

Avid Technology Becomes a Privately Held Company Following Acquisition by Investment Firm

August 10, 2023 by Joao Martins

Avid Technology Becomes a Privately Held Company Following Acquisition by Investment Firm

Following rumors that Avid was exploring sale options, the news that the company entered a definitive agreement to be acquired by an affiliate of the Symphony Technology Group (STG), a private equity firm based in Menlo Park, CA, was not exactly a surprise. Avid will become a privately held company upon completion of the $1.4 Billion transaction and will exit the NASDAQ. In general, this is great news for stockholders, bound to receive $27.05 per share in cash.

NAB Show New York to Include AI Creative Summit

July 7, 2023 by audioXpress Staff

NAB Show New York to Include AI Creative Summit

The National Association of Broadcasters (NAB) and Future Media Conferences (FMC), with sponsorship by Dell Technologies, have joined forces to promote the first AI Creative Summit. This series of training events is set to teach and empower the creative industry by demonstrating how artificial intelligence (AI) tools can amplify and streamline creative workflows. First event will be online, followed by in-person activities at NAB Show New York, October 24-25.

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