Sony Unveils INZONE Truly Wireless Gaming Earbuds and Headphones

Sony Electronics unveiled its new INZONE Buds, new truly wireless gaming earbuds with ANC, the new INZONE H5 gaming headset, and a black color option for the INZONE H9 headset. The new designs expand the well-received INZONE gaming design, packed with technology and all models are Bluetooth LE Audio-ready. The new INZONE Buds offer both PC and console gamers a low latency gaming experience using a USB transceiver, personalized sound, and up to 12 hours of battery life.

Off-season, Sony Electronics jumped to the lead, and announced the WF-1000XM5 earbuds – the latest truly wireless model in its best-selling 1000X series. According to Sony's own internal research, using JEITA-compliant measurement guidelines, the new design offers the "Best Noise Canceling" by reducing external noise over a wide bandwidth, so users can focus on the music. While at it, Sony updated all other specs in this new flagship product, now ready for Bluetooth LE Audio.

Sony Electronics is exploring new avenues in earbud design with its latest LinkBuds, allowing users to enjoy music, content, and experiences – all at once. With the LinkBuds, Sony introduces an open diaphragm ring design that delivers improved audio transparency, ultra-small super fit, and crystal-clear sound and call quality. By leveraging this unique design, sensors, and spatial sound technologies, Sony says the LinkBuds will be also a new platform for augmented reality (AR) content, navigation, and work-from-home.

Sony Electronics announced the WF-SP800N sport headphones, its newest truly wireless noise canceling model. Designed for an active lifestyle, the WF-SP800N allows users to run, workout at the gym, and enjoy improved music experiences with a secure fit, IP55 rating for water and dust resistance, and long battery life. Based on the same Bluetooth chip from the successful WF-1000XM3, the new WF-SP800N model adds interesting audio processing and personalization feature, with support for 360 Reality Audio.

Sony Electronics introduced two new wireless headphones – the WF-XB700 and WH-CH710N – offering two new options for any environment, and benefiting from the latest Bluetooth technology. One model is the true wireless WF-XB700 with Extra Bass ($130 USD), and the other is a circumaural headphone with noise cancelling, the WH-CH710N ($200 USD). Both new models have prices below current Sony products in the category, showing how determined the Japanese company is about maintaining and expanding market share.

Consumer appetite for premium headphones continues to grow, with global revenues rising five times faster than shipments in Q1 2019, according to the latest market tracker report from Futuresource Consulting. As the CE Team at Futuresource highlights in its latest update of the Worldwide Headphone Market Report, headphone market revenues have reached $5.9 billion. True wireless maintained its ascendance, outperforming all other form factors with growth of 223% in units and 188% in value.